Interview with Lisa Creswell

I'm lucky (or cunning) enough to have lured yet another successful writer over to my blog for an SAT - Successful Author Talk. SAT authors have conquered the query, slain the synopsis and attained the pinnacle of published. How'd they do it? Let's ask 'em!

Today's guest for the SAT (Successful Author Talk) is Lisa Cresswell, author of HUSH PUPPY. A native North Carolinian unexpectedly transplanted to Idaho as a teenager, Lisa learned to love the desert and the wide open skies out West. This is where her interest in cultures, both ancient and living, really took root, and she became a Great Basin archaeologist. However, the itch to write never did leave for long. Her first books became the middle grade fantasy trilogy, The Storyteller Series. Her first traditionally published work, Hush Puppy, is now available from Featherweight Press.

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Are you a Planner or Pantster?

Total planner – outline evangelist. I cannot seem to finish anything without an outline of where I’m going.  An outline is like Peter Pan’s magic feather to me. I have to have one to fly.

How long does it typically take you to write a novel, start to finish?

It takes me a long, long time because of lots of reasons, but I’m getting better. To give you an idea how long Hush Puppy took, I wrote the initial outline and first few chapters just before my son was born. He’s seven now.

Do you work on one project at a time, or are you a multi tasker?

I used to work on one at a time, but the more ideas I get, the more I find that I must multi-task to some degree. Even then, some projects get higher priority than others based on my goals at the time. I might outline a book when I get a new idea and set it aside for a while until I have time to start writing it.

Did you have to overcome any fears that first time you sat down to write?

Not fears really. I’ve certainly had frustrations when my writing wasn’t as eloquent or polished as I wanted it to be, but I’ve never been fearful. My biggest fear is no one will read what I write!

How many trunked books (if any) did you have before you were agented?

I don’t have an agent actually. I’ve never had any luck with agents, so I started approaching small presses that were willing to give me a chance. And I don’t have any trunked books really. If they are, it’s because I never finished them.

Have you ever quit on an ms, and how did you know it was time?

I guess I have quit on one manuscript, but it was my first attempt. I didn’t have a good outline and I felt overwhelmed. I think I could go back and write it now if I wanted to. That’s the thing about me. I don’t throw anything out, so I can always go back to it.

How did it feel the first time you saw your book for sale?

Shocked.  My publisher told me the release date was August 30, but I discovered the e-book for sale on line on August 19.  I’m still not sure what happened. Maybe the retailers got it posted sooner than planned? After waiting so long for publication and expecting to wait even longer, I was delightfully surprised to find out I didn’t have to wait anymore.

How much input do you have on cover art?

A lot actually. Featherweight Press sent me some draft covers, which inspired me to respond with some other ideas I had. Lucky for me, they took my suggestion and made it the cover.

What's something you learned from the process that surprised you?

I was surprised to find out how many folks expect free books from you!  I’ve approached several local bookstores about hosting signings and carrying my book locally, and they all expect a complimentary copy for their review first.  If you want library journals to read and review your book, you have to send them free copies. And almost all of these folks want print copies. They haven’t moved into the digital age, for whatever reason, so there’s a fair amount of expense for the author involved.

How much of your own marketing do you?  Do you have a blog / site / Twitter? 

Featherweight Press is very small and I am expected to do all the marketing for my book. Basically, they get it to the retailers and I do the marketing. Knowing that up front, I started researching book marketing early.  I had a blog that I didn’t write much for and I knew I needed to “get with the program”, so I invested in a professional website and blog. It was a significant expense, but I knew I didn’t have the skills to make the site look the way I wanted by myself. After that was in place, I got in the habit of blogging more often and set up a blog tour for the book. I love twitter, so I do plenty of promotion there and on Facebook. I’m even on Goodreads and Pinterest.

When do you build your platform? 

I would start now, wherever you are in your career, with a blog at the very least. There are so many social media outlets now it’s easy to become overwhelmed. You need time to figure out which ones you enjoy using the most, that fit your writing style.

Do you think social media helps build your readership?

It’s a bit too soon to tell. My audience is teens and I can pretty much guarantee you the majority of my friends and followers on social media are adult writers.  Some of them may read young adult fiction, but most are out there to promote their own books, just like I am. I look at social media as a way for my readers to find me online if they want and I hope that they will. I’m working now on ways to get my book into school libraries where I hope to reach more teen readers than I currently reach on social media.

Thursday Thoughts

Thoughts lately...

1) I've been in Cincinnati three times this week. Every time I think, "Not the Queen City... the Khaleesi City."

2) I was wearing slingback heels, carrying 50 pounds of reference books and trying to point out a book on the bottom shelf for a patron with my toe earlier this week when I fell over. Completely over. Ass in the air, skirt around my face over. These were 5th grade girls so there was a lot of sweet concern, followed by giggling. And I'm thinking, "They just saw my underwear, and now we're all standing here trying to continue a conversation about books while everyone is thinking, "OMG I JUST SAW HER UNDERWEAR." Honestly, I just wanted to say, "Hey let's talk about the fact that you just saw my underwear and get it out of the way."

3) It's Spirit Week at my school and today's theme is Hollywood. Everyone is glammed up. I'm wearing jeans and a hoodie and telling everyone I'm in the remake of The Outsiders.

Interview with Elisa Nader

I'm lucky (or cunning) enough to have lured yet another successful writer over to my blog for an SAT - Successful Author Talk. SAT authors have conquered the query, slain the synopsis and attained the pinnacle of published. How'd they do it? Let's ask 'em!

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Today's guest for the SAT (Successful Author Talk) is Elisa Nader, author of ESCAPE FROM EDEN, published by Merit Press on August 18th, 2013.

Are you a Planner or Pantster?

Total Pantster. I do know the beginning and the end (mostly) and I sometimes outline a scene before I write it, but I like to see where the writing takes the story. I’ve tried outlining before, and find that the writing is less fun for me, and I worry I may have lost a discovery I would have made if I wasn’t following the outline. 

How long does it typically take you to write a novel, start to finish?

My first novel took ten years. Yep. Ten. The second took three, and the third, the one that actually got published, took a year. I hope the pattern of it taking less and less time continues.  

Do you work on one project at a time, or are you a multi tasker?

My puny brain can only work on one writing project at a time. 

Did you have to overcome any fears that first time you sat down to write?

Not at first, no. Mainly because I was so naive about writing. I just sat down and wrote not knowing anything about craft or plotting, or anything at all really. Once I started learning those things by reading books on writing, then the fear came. All I could think was “I’m doing this wrong!” Well, I had to stop that crazy train before it left the station because I would have never gotten anything written if I thought I had to follow rules to write. 

How many trunked books (if any) did you have before you were agented?

One. I snagged my agent with my second manuscript, and we sold my third manuscript. 

Have you ever quit on an ms, and how did you know it was time?

Oh, girl. I have thrown out so much work! It’s depressing and horrible and evil but it has to be done. There were times where the story wasn’t working, or I found myself not excited about writing it — a sure sign no one is going to be excited about reading it . I just trashed a project a couple of months ago because my agent and I weren’t feeling it. It didn’t have that spark. They say kill your darlings but sometimes you have to murder them in the bloodiest way possible. 

Who is your agent and how did you get that "Yes!" out of them? 

I took a class on writing through Mediabistro. The instructor was an editor at Harper Collins and really liked my manuscript. Her friend was an agent and she told him about my ms. That agent ended up being Michael Stearns. He happened to be at SCBWI NYC conference the year I was attending so I introduced myself and he told me to send it to him. Michael liked the manuscript, but was too busy to take on new clients (he’d just started Upstart Crow Literary right around that time). So he passed it on to his partner at Upstart Crow, Danielle Chiotti and she loved it. 

How long did you query before landing your agent? 

I actually did query while I was waiting for Danielle to decide if she wanted to rep me. I queried a lot. And I got a lot of interest, but once they read the manuscript, they eventually said no. It sucked because I was sure if they said no, Danielle would, too. 

I didn’t figure out why I kept getting rejections until I had my first talk with Danielle. The manuscript wasn’t ready! It was big and bloated and over-written. But Danielle was an editor before she became an agent and she saw its potential. She worked with me to really get it into shape before submission. 

Any advice to aspiring writers out there on conquering query hell?

Make sure your manuscript is ready. Like, really make sure. Have people read it, give feedback - workshop it if you can! 

And once you send it out to agents, do what I did. Drink. 

It’s hell. And it’s hell again once you have an agent and submit to editors. But we all get through it, and you can, too. You are not alone! 

How did it feel the first time you saw your book for sale?

My first book just went on sale and it was weird and exciting and scary.

What's something you learned from the process that surprised you?

That they expect you to write another book! I mean, come on! 

Seriously, though, the hardest part for me has been my expectations vs reality. I thought my release day would come and it would be this huge, exciting thing. But it was just another day, probably because my book was released early by the publisher for whatever reason. 

How much of your own marketing do you?  

I’ve been using Twitter and Facebook since 2006, and Tumblr I think right after it launched. I work in the internet industry, and at that time specifically social media so I had to use those social networks for my job! 

My website is essentially my Tumblr. And I’m on Goodreads because how can you not be? Goodreads is a great place for readers (although kinda scary for authors when a not-so-great review is posted).  

I do a lot of my own marketing because I have to. I mean, you really can’t sit back and expect the publisher to do everything for you! 

When do you build your platform? After an agent? Or should you be working before?

I did build my network before I had an agent. I joined SCBWI, and took classes and made connections that way. Then started following other writers and authors on Twitter, retweeing their stuff, friending them on Facebook, etc. I did this a few years before having an agent.

Do you think social media helps build your readership?

Yes. Especially if you don’t have a big marketing and publicity team helping promote your book.